| Articles about Grant Master |
[Apr. 11th, 2007|12:34 am] |
This list has been compiled as a result of years of working with business owners who didn't quite lay the right groundwork when they started up, and ended up paying for it later. Sometimes, what seems like a means of saving money actually ends up costing more in the long run. Some of these tips work for all different kinds of businesses, while others are more relevant to consultancies.
1. Always get your logo in multiple file formats.
It will probably cost you extra, but it will save you a whole lot of trauma and expense later. Make sure you receive:
- a high-resolution TIFF file
- a web-ready JPEG
- vector version - preferably Illustrator
- a layered version (PSD)
2. Have a copy-less brochure designed - one that can be run through your laser printer.
You can have a letter or legal-sized brochure created in colour with only your company name and logo, address, and USP (or tag line) plus a nice watermark done in full colour (uncoated, no folds) that allows you to print the copy as you need it. This way you can create custom brochures as you need them, instead of having a thousand copies (or more) of a single brochure that might get changed.
3. Get business cards for all staff - even part-timers.
People love to hand out business cards. Can you find a cheaper advertising method?
4. Invest in blank business card stock.
The same way you can have your brochures printed without any copy on them, you can have your printer set 8.5 x 11 sheets set up for business cards, which you can use for people who are representing your company on a contract basis.
If you are placing anyone at a client site, they should have a business card with your company information.
5. Have an MSWord document template designed, at the same time as your letterhead and other marketing collateral.
Make sure it has a cover page as well. It will be good for proposals, quotes, white papers, specifications, faxes, notices, and so on. You can also use this to generate polished and professional PDFs for your website.
6. If you give presentations, have your own PowerPoint template designed as well.
7. Have your own domain name.
Even when you start with only a one-page placeholder describing your company, make sure it is on your own domain name, unless you are part of an industry association website that clearly states what you do. When I receive email addressed from businessname@LargeInternetServiceProvider.com it really appears as though this person does not understand the Internet, or is too cheap to get his own domain name. A domain name can cost you as little as $7 US for a year, and you may be surprised how inexpensive hosting will cost. Look into it - it will make your business seem more solid.
8. Make sure every employee has an email address at your business domain.
This is one of those peculiar areas, as with business cards, where companies tend to skimp out as though saving a few pennies in server traffic, is worth the cost in professionalism and name placement. There have been many times when I have received an email from someone I don't know, or a message that has been forwarded to me by someone I know, and I have typed in the domain name (the part after the @ sign) out of pure curiosity. It's a perfect opportunity to showcase your company for surprisingly little - and you never know who it is going to reach.
9. Create a standard company email signature.
Everyone working for your company should have a standard email signature attached to every email message that goes out the door - that is those four or five lines that follow all email correspondence. Most email clients have a function that will automatically insert the specified text. Everyone who receives mail from you or your employees and representatives should be given an easy way to find out more information and to contact your company. A standard email signature file might consist of:
[or some way to signify this is the end of the message body]
[Full name of the person sending the mail][, Title optional]
[Company name]
[Phone number]
[Web address]
[Company USP (Unique Selling Proposition or "tag line"]
10. Get training.
Learn how to use your office tools efficiently. If it's not you managing the administrative side of operations, pay to have that person trained. For the investment of a day or two, knowing how to use the software will save many many hours of frustration and lost document.
How is this marketing-related? How do you think it looks or sounds to your client to have to say, "I can't do that," or, "just a minute - I just lost the record."
Grant Master
Raven Media
Express Business Funding
Grant Search Assistant
Grant Writer Pro
GrantMaster
Easy Google Profit
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| Grant Master |
[Apr. 10th, 2007|06:46 pm] |
Grant Master
The Express Business Funding CD program is designed to help customers through each step necessary to obtain a loan for a small business. This includes researching and putting together a business plan, presenting that plan to the SBA, filling out a loan application, and anything else that may be needed along the way. This program is supplemented by a member's site with access to live chat support for assistance with any part of the process or questions pertaining to the CD or the member's site.
Grant Search Assistant
The Grant Search Assistant CD Program is designed to help customers Locate Grants, Find Grant Applications, Write Grant Proposals, and assist them with anything else that may be needed in the process of obtaining grant funding. The CD offers the ability to search by keyword, by up to 5 simultaneous categories, or any combination of either. This program is supplemented by a member's site with access to live chat support for assistance with any part of the application and proposal process or questions pertaining to the CD or the member's site.
Grant Writer Pro
The Grant Writer Pro CD is designed to help customers Locate Grants, Find Grant Applications, Write Grant Proposals, and assist them with anything else that may be needed in the process of obtaining grant funding. The CD offers the ability to search by keyword, by up to 5 simultaneous categories, or any combination of either. This program is supplemented by a member's site with access to live chat support for assistance with any part of the application and proposal process or questions pertaining to the CD or the member's site.
Grant Master
The Grant Master program is designed to help customers Locate Grants, Find Grant Applications, Write Grant Proposals, and assist them with anything else that may be needed in the process of obtaining grant funding. The CD offers the ability to search by keyword, by up to 5 simultaneous categories, or any combination of either. This program is supplemented by a member's site with access to live chat support for assistance with any part of the application and proposal process or questions pertaining to the CD or the member's site.
Easy Google Profit
The Easy Google Profit program teaches users how to make money using Google’s AdWords and AdSense Programs. Customers can use these programs to create Google AdWord-based Advertisements and place ads on Google searches using Google AdWords. They can do this either for their own sites or they can use Google AdSense to funnel traffic through their sites to other sites and get paid for the traffic they generate.
Easy Google Profit gives anyone the knowledge and information needed to become an expert, even if you are currently an absolute beginner. Google Money Pro gradually advances throughout the guide. You will start off with very basic information which will gradually develop into a full understanding of advanced advertising techniques. When you complete this guide you will know as much if not more information about advertising with Google AdWords than most pro's. This will allow your sales to skyrocket.
Grant Master
Raven Media
Express Business Funding
Grant Search Assistant
Grant Writer Pro
GrantMaster
Easy Google Profit
IWORKS |
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